On June 21st, G-Dragon – the leader of the legendary K-pop group Big Bang – will officially perform at My Dinh National Stadium in Hanoi . This marks his return to Vietnam after 13 years, generating immense excitement among K-pop fans.
G-Dragon – An icon of Asian music and fashion.
Throughout nearly two decades of his artistic career, G-Dragon (Kwon Ji Yong) has not only been known as a talented artist of Big Bang, but has also established himself as a highly influential “fashion icon” across Asia.
From the very beginning of his career, he displayed a strong personality through his unique fashion style: layering, bold accessories, and gender-neutral fashion . As a result, G-Dragon became an inspiration for many generations of Kpop idols.
Changing the relationship between Kpop and high fashion
G-Dragon is one of the pioneering artists who brought K-pop fashion to the front row at international fashion shows . Since 2012, he has appeared at major events for Chanel, Givenchy, Saint Laurent, Rick Owens, Balmain, and more.

G-Dragon is one of the pioneering artists in the airport fashion trend (Photo: X).
In 2016, G-Dragon was chosen by Karl Lagerfeld as Chanel’s first Asian global ambassador . This was a historic milestone, paving the way for collaborations between many K-pop artists and luxury brands in the future.
Not only did he participate in fashion shows, but he also appeared in the Gabrielle bag advertising campaign (2017) and consistently became the center of attention at Paris, Dallas, Seoul fashion weeks, and more.

(Photo: Samsung C&T Fashion Group, BMW).
“The King of Sold-Out Products” – Its Influence in Fashion
Not only does G-Dragon wear designer clothes, but he also makes every product he touches into a valuable collector’s item .
The Nike Air Force 1 “Para-Noise” (2019) – designed by G-Dragon himself – created a global sensation. Within minutes of its release, all units in over 40 countries sold out. The limited edition of 88 pairs was resold for over $32,000 (836 million VND).
Following his success, he went on to release Kwondo 1 (2021) and the remix “Panda” (2023) , which combines the spirit of Taekwondo with modern aesthetics.
In addition, G-Dragon has collaborated with Ambush, Chow Tai Fook, Giuseppe Zanotti, 8 Seconds, and others to release numerous gender-neutral fashion collections that reflect his unique personal style .
Its influence extends beyond music and fashion.
Beyond his involvement in music and fashion, in 2023, G-Dragon officially became the global ambassador for BMW XM , solidifying his status as a global icon.
Vogue magazine once described him as ” a harmonious blend of music and fashion ,” as he skillfully combines American hip hop, Korean streetwear, and European high-end style
G-Dragon – The King of Modern Asian Fashion
With his influence spanning borders, unique fashion sense, and ability to create trends, G-Dragon rightfully deserves the title “Fashion King of Asia . “
This return to Vietnam promises to bring fans explosive performances, while reaffirming G-Dragon’s position on the international music and fashion map.
Source: dantri.com
